Interactive Visitors Center – Ciudad Grupo Santander, Madrid

YDreams” largest project to date, “El Faro” Visitors Center, is the gateway to Santander Group’s financial complex on the outskirts of Madrid. The center is a creative mix of advanced robotics, hi-res LED paneled columns and interactive interface design that offer visitors memorable and impactful forms of exploring the group’s history and global presence.

Knee-high autonomous robots greet and guide visitors to their destination in the center, a large-scale model of the financial campus uses augmented reality and advanced graphics to explore points of interest, and a 12-meter tactile, interactive wall senses when people approach, triggers eye-catching graphics and lets visitors explore multimedia contents about “Ciudad Group Santander”.

Duration : 0:3:4


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Technorati Tags: advanced, augmented, Center, design, Grupo, interactive, interface, reality, robotics, Santander, visitors, YDreams

23 thoughts on “Interactive Visitors Center – Ciudad Grupo Santander, Madrid

  1. cannoir, spanish …
    cannoir, spanish have euros, not pesos, because we are europeans.

  2. reminds me of a …
    reminds me of a racing helmet and I imagine misbehaving kids go robot tipping 😛

  3. @cannoir – listen …
    @cannoir – listen to bolazabal87 and learn. Rather than waste money paying for the unemployed, they built something wonderful and in the process employed many thousands. No es triste, es fenomenal.

  4. It is nice that …
    It is nice that they took the time to give out the information

  5. @alabado Dado que …
    @alabado Dado que es un banco, y no una caja, puede invertir donde quiera y como quiera… Además tiene bastante sentido que la central de sus oficinas esté en la capital.

  6. They looked much …
    They looked much bigger on my screen I thought it would drive people to their destination.Meh, this is a gimmick that looks fancy and all but it is not neccessary.
    the spanish have enough pesos to fund this gimmich and they can’t cut their unemployment ? Che Triste

  7. finally, something …
    finally, something futuristic!! no flying cars yet, but i’ll take it!!

  8. Todo ese dinero …
    Todo ese dinero invertido en Madrid… ¿y en Santander invierten algo?

  9. can someone say ” …
    can someone say “STAR WARS?” the droid thingy is like an r2d2, and the wall is like the jedi database thingy…. now all we need are lightsabers and hovercraft…

  10. Muito fixe!

    Muito fixe!
    parecem aquelas caixinhas que andam dentro da Deatstar, mas com um look Minority Report.

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